Information and internal knowledge are key strategic assets for every organization. Knowledge Management matters today more than ever because managers cannot afford to ignore any source of competitive advantage. The stakes today are so much higher than they were a decade ago because knowledge management as a conscious practice is so young, and executives have lacked successful models that they could use as guides.
Therefore, companies must invest in their greatest asset by developing and implementing world-class strategies for identifying, developing and applying the knowledge assets they own through knowledge management. With this foundation in place, employees will be able to learn, create new knowledge, and innovate faster than competitors.